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Privacy Policy
At BrainyBits (operated by IMAGE LLC), we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website brainybits.io and use our progressive web application (PWA).
DATA STORAGE LOCATION: Your personal data is stored securely on servers located in Frankfurt, Germany (European Union). We adhere strictly to the General Data Protection Regulation (GDPR).
1. Information We Collect
We collect information that you voluntarily provide to us when you register on the application or express an interest in obtaining information about us.
- Personal Data: Name, email address, and account preferences provided during sign-up.
- Usage Data: Information about how you interact with our app (e.g., time spent on rituals, mood check-in logs). Note: Mood logs are stored for your personal tracking and are not used for medical diagnosis.
- Payment Data: All financial transactions are processed by our Merchant of Record, Paddle.com. We do not store or collect your payment card details. That information is provided directly to Paddle.
2. Third-Party Tracking Technologies
We use third-party tracking tools to improve our service and advertise effectively. By using our service, you consent to the use of these tools unless you opt-out via your browser settings.
- Google Analytics (via Google Tag): We use Google Analytics to understand how users interact with our website. This collects anonymous data such as page views, session duration, and device type. It does not collect personally identifiable information (PII).
- Meta (Facebook) Pixel: We use the Meta Pixel to measure the effectiveness of our advertising campaigns. This allows us to understand the actions people take on our website after seeing a BrainyBits ad on Facebook or Instagram.
3. How We Use Your Information
We use the information we collect to:
- Provide and maintain the BrainyBits application.
- Monitor the usage of our service to detect technical issues.
- Process transactions via Paddle.
- Send you administrative information (e.g., password resets).
4. Data Sharing and Disclosure
We do not sell, trade, or rent your personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners.
We may disclose your information where required to do so by law or subpoena.
5. Your GDPR Rights
If you are a resident of the European Economic Area (EEA), you have certain data protection rights:
- Right to Access: You can request copies of your personal data.
- Right to Rectification: You can request that we correct any information you believe is inaccurate.
- Right to Erasure ("Right to be Forgotten"): You can request that we erase your personal data under certain conditions.
6. Security of Your Data
We use administrative, technical, and physical security measures to help protect your personal information. Your data stays within the EU (Frankfurt) and is encrypted in transit and at rest. However, please be aware that no electronic transmission over the internet is 100% secure.
7. Contact Us
If you have questions or comments about this policy, or wish to exercise your GDPR rights, you may contact us at: